Contextual Design Methodology – July Austin ID SIG Meeting

ASTD Austin ID SIG Meeting of July 23, 2009.

Its been many months since I attended an ID SIG meeting but the topic drew me in so I drove downtown at rush hour.

It was well worth my time. Robin Brandenburg, Director of Momentum and Innovation at Six Red Marbles did not disappoint, giving a smooth, articulate presentation to about 15 assembled instructional designers. Robin used the slick new slide program called Prezi to good effect.

You can view her slides here at

Robin summarized the steps in the process described by Karen Holtblatt,  Jessamyn Burns Wendell, and Shelley Wood in their book The Contextual Design Methodology (2005) using her personal experience developing a lesson planning software product for a K-12 publisher. Her case study added real-life examples to what could have been a dry talk about concepts like users’ needs, affinity diagramming, personas, and paper prototyping. Her engaging stories were context for the concepts.

This unedited recording is about 1 hour 20 minutes long, but Robin’s presentation is only about 60 minutes. The last 20 minutes is group discussion about whether members want to connect online using Facebook or LinkedIn.

Click to Listen (Download MP3 File. 73 MB)

Learn about future Austin ID SIG meetings at the Austin ASTD web site.


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